You gotta thank the NFL, FOX – it just lifted your longest-running animated comedy, your two other animated comedies, and a live action comedy about no longer being the last man on Earth to season highs (and in the latter’s case, a two-year high!).
Sunday’s episode scored a 3.3/11 rating and attracted 8.042 million viewers, with 53% of that audience in the key 18-49 demo (approx. 4.26m).
This season is averaging so far 1.9/6 and 4.6m.
Last season was averaging 2.2/7 and 5.25m by this point.
“The Simpsons”‘ high ratings may have also been down to the low opposition on Sunday – just an approximate 15m viewers watching the other three main networks, about 10m down on usual.
Outside of sports, “The Simpsons” was the highest-rated show of the night (in the 18-49 demo), and the second-most-watched (in viewership) of the night – across all US TV. As well as this, it collected the title of being the highest-rated (in the 18-49 demo) show of the week on US TV, outside of sports.
See you again sometime in March after the show’s award-season-and-Olympics-avoiding spring break – and as we begin our journey into depths of ratings carnage that is deep spring.
N.B. This post is a day later than anticipated, due to the Martin Luther King Day holiday delaying final ratings.
Two Sneak Peeks for the upcoming 11th episode of season 29, titled “Frink Gets Testy“, have been released by FOX. The episode airs this Sunday, January 14th, 2018. The 2nd one also shows previews of the other shows airing that night.
I can't believe this is real but…. I'm doing a voice on THE SIMPSONS!!!!! We recorded it yesterday and you'll see it in the fall. THE SIMPSONS!!!!!! I'm ridiculously grateful. An honor to be asked. pic.twitter.com/dfKxWl4hny
FOX doesn’t always make the best decisions with scheduling, especially when they know ‘The Simpsons’ is at a point where pitting it against the highly-watched awards shows will cause its ratings to be even weaker than usual. However, on Sunday, they redeemed themselves – they put the show against the Golden Globes, put with a high football lead-in, managed to eke out its highest audience since… last year, when it aired with a football lead-in against the Golden Globes.
Ed Sheeran’s guest spot may have also helped Sunday’s episode, which scored a 2.8/9 rating and attracted 6.945 million viewers, with 52% of that audience in the key 18-49 demo (approx. 3.61m).
Sunday’s episode was the highest-rated since the equivalent episode last season, also airing against the Golden Globes, but was higher, at 3.5/10 and 8.19m (this episode was ranked 89th in the programs with the highest demo ratings on US TV last year). In the demo rating, Sunday’s episode matched that of the episode the following Sunday last year – both pulling in 2.8. Sunday’s episode was up on the the last episode (especially with the football lead-in being higher) – which also aired with a football lead-in, and pulled in 2.3/8 and 6.063m.
This season has averaged 1.8/6 and 4.236 million viewers so far. By this point last season, it was averaging 2.1/7 and 5.1 million viewers.
Opposition during “The Simpsons”‘ timeslot was around 27-30 million viewers, the Golden Globes potentially dampening how high in viewership Sunday’s episode could have gone.
In catch-up news, “Gone Boy”, the last new episode to air before Christmas, appended 0.2 after three days to a 2.5 rating, ranking ninth in the most-watched shows on broadcast TV that week.
I’ll be back next Tuesday to see if how this week’s episode benefits from having a football lead-in but not airing against big competition.